![Delivery app 1.PNG](https://static.wixstatic.com/media/4ad06d_1391511d923d403690af8d58a13c51dc~mv2.png/v1/fill/w_633,h_578,al_c,q_90,usm_1.20_1.00_0.01,enc_avif,quality_auto/Delivery%20app%201_PNG.png)
YamYatra: Elevating Your Food Delivery Experience
Project overview: YumYatra is designed to enhance the way users discover, interact with, and enjoy food. By offering a comprehensive platform that includes restaurant discovery, social engagement, and seamless ordering, the app empowers users to explore new dining options, share their culinary experiences, and manage their food orders effortlessly.
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Role: UX/UI designer, User research, Brand identity design,
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Tool Used: Figma, Microsoft teams
Dur: 2 months
Goals
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The primary goal is to ensure users have an easy and simplified experience when ordering food in Bangladesh.
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​Enhance the user satisfaction rate
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Deliver the results faster
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Have a satisfied marketplace of users
Problems to solve​
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​Poor food quality
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Lack of information about driver
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Delayed orders
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Lack of variety
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Communicate with driver
![DELIVERY GUY.PNG](https://static.wixstatic.com/media/4ad06d_13b1c3a095fd41e5ad380385c25c5124~mv2.png/v1/fill/w_956,h_687,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/DELIVERY%20GUY_PNG.png)
![FOOD VARIETIES.PNG](https://static.wixstatic.com/media/4ad06d_8c4b28e2de8d49a58b9c65b16a8b8a91~mv2.png/v1/fill/w_539,h_687,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/FOOD%20VARIETIES_PNG.png)
![reviews food app.PNG](https://static.wixstatic.com/media/4ad06d_d3b061b1ebb04c8391dce7d773fe0d3f~mv2.png/v1/fill/w_545,h_611,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/reviews%20food%20app_PNG.png)
Design Process
![DESIGN PROCESS FOOD APP.PNG](https://static.wixstatic.com/media/4ad06d_ce9e04255a884ed7b38e0861d793601e~mv2.png/v1/fill/w_1187,h_383,al_c,q_90,enc_avif,quality_auto/DESIGN%20PROCESS%20FOOD%20APP_PNG.png)
Research
This work involved interviewing and surveying potential users of the application to help understand their food delivery experience and difficulties. Here are some of the insights from the process
![research ques.PNG](https://static.wixstatic.com/media/4ad06d_611c8b20f6ec4b5882bede55b373c1a2~mv2.png/v1/fill/w_550,h_827,al_c,q_90,enc_avif,quality_auto/research%20ques_PNG.png)
![USER RESEARCH 1_edited.jpg](https://static.wixstatic.com/media/4ad06d_9e13e9fafec84733bd44c1908082916d~mv2.jpg/v1/fill/w_774,h_537,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20RESEARCH%201_edited.jpg)
![USER RESEARCH 4.PNG](https://static.wixstatic.com/media/4ad06d_e907ef82e5454efaa340b034c7f20d4f~mv2.png/v1/fill/w_731,h_528,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20RESEARCH%204_PNG.png)
![USER RESEARCH 2_edited.jpg](https://static.wixstatic.com/media/4ad06d_ef4189e1f2a34d749b9253f51f1bcec4~mv2.jpg/v1/fill/w_743,h_543,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20RESEARCH%202_edited.jpg)
![USER RESEARCH 3.PNG](https://static.wixstatic.com/media/4ad06d_0eb2134c67604fc284bddaa3c7375e42~mv2.png/v1/fill/w_795,h_412,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20RESEARCH%203_PNG.png)
![COMPETITIVE ANALYSIS FOOD APP.PNG](https://static.wixstatic.com/media/4ad06d_ef368b2cd2a144b28d8f0f64eeef8c04~mv2.png/v1/fill/w_980,h_635,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/COMPETITIVE%20ANALYSIS%20FOOD%20APP_PNG.png)
Understanding the user
Understanding our users required us to draft user personas of various people we had interviewed
![USER PERSONA 1 FOOD APP.PNG](https://static.wixstatic.com/media/4ad06d_f39a5ddaf4ac4280ab79b80d3cdcd5bd~mv2.png/v1/fill/w_790,h_687,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20PERSONA%201%20FOOD%20APP_PNG.png)
![USER PERSONA 2 FOOD APP.PNG](https://static.wixstatic.com/media/4ad06d_d20846938520470da4fd70613947e225~mv2.png/v1/fill/w_789,h_687,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20PERSONA%202%20FOOD%20APP_PNG.png)
Empathy Map
![EMPATHY MAP FA_edited.jpg](https://static.wixstatic.com/media/4ad06d_0e526856040d4152ba8093b577b71bcf~mv2.jpg/v1/fill/w_782,h_585,al_c,q_85,enc_avif,quality_auto/EMPATHY%20MAP%20FA_edited.jpg)
User Flow
![USER FLOW FOOD APP.PNG](https://static.wixstatic.com/media/4ad06d_0edfbb25d65b43808f799c37322cde1f~mv2.png/v1/fill/w_1226,h_545,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/USER%20FLOW%20FOOD%20APP_PNG.png)
Card Sorting
![cardsorting_edited.jpg](https://static.wixstatic.com/media/4ad06d_ad348fbd91964074996c759f174baeed~mv2.jpg/v1/fill/w_824,h_683,al_c,q_85,enc_avif,quality_auto/cardsorting_edited.jpg)
Wireframes
![wireframe1fd.PNG](https://static.wixstatic.com/media/4ad06d_30a5b1947dfa47cf997d40b6a91c3299~mv2.png/v1/fill/w_979,h_505,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/wireframe1fd_PNG.png)
![wireframe2fd.PNG](https://static.wixstatic.com/media/4ad06d_681f22c501914d32994b3374e9e1ab2d~mv2.png/v1/fill/w_978,h_506,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/wireframe2fd_PNG.png)
![wireframe3fd.PNG](https://static.wixstatic.com/media/4ad06d_ec3e5813bd4641d9afb489fba1ed5760~mv2.png/v1/fill/w_979,h_505,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/wireframe3fd_PNG.png)
![wireframe4fd.PNG](https://static.wixstatic.com/media/4ad06d_f08c2c72c92c41a1867e59524a48e533~mv2.png/v1/fill/w_979,h_503,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/wireframe4fd_PNG.png)
![wireframe5fd.PNG](https://static.wixstatic.com/media/4ad06d_62b30de442534aa4bf6c533883292231~mv2.png/v1/fill/w_978,h_529,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/wireframe5fd_PNG.png)
![wireframe6fd.PNG](https://static.wixstatic.com/media/4ad06d_05872f7a8ba24b92b2c39959906853a1~mv2.png/v1/fill/w_974,h_432,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/wireframe6fd_PNG.png)
![style guide.PNG](https://static.wixstatic.com/media/4ad06d_7fb31d00b6bf4cf6aa6ba1d2b8186b9e~mv2.png/v1/fill/w_980,h_815,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/style%20guide_PNG.png)
Mockups
![main page food app.PNG](https://static.wixstatic.com/media/4ad06d_87fccef070c548118a6d23f853b38a58~mv2.png/v1/fill/w_911,h_654,al_c,q_90,enc_avif,quality_auto/main%20page%20food%20app_PNG.png)
![profile food app.PNG](https://static.wixstatic.com/media/4ad06d_1931985db53d4820ac5e05a5e5cd6a24~mv2.png/v1/fill/w_935,h_938,al_c,q_90,enc_avif,quality_auto/profile%20food%20app_PNG.png)
![restaraunt pages.PNG](https://static.wixstatic.com/media/4ad06d_cd4517f8eacc444ba223c75599a6823f~mv2.png/v1/fill/w_744,h_933,al_c,q_90,enc_avif,quality_auto/restaraunt%20pages_PNG.png)
![](https://static.wixstatic.com/media/4ad06d_d59bd0f78bfa4e248ad40d3febfd33f6~mv2.png/v1/fill/w_717,h_789,al_c,q_90,enc_avif,quality_auto/4ad06d_d59bd0f78bfa4e248ad40d3febfd33f6~mv2.png)
![](https://static.wixstatic.com/media/4ad06d_2d0f196f66074a609dbc53594bf9200a~mv2.png/v1/fill/w_887,h_913,al_c,q_90,enc_avif,quality_auto/4ad06d_2d0f196f66074a609dbc53594bf9200a~mv2.png)
![](https://static.wixstatic.com/media/4ad06d_ac7dec6825da4640aaf64451e515cb97~mv2.png/v1/fill/w_972,h_578,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/4ad06d_ac7dec6825da4640aaf64451e515cb97~mv2.png)
![](https://static.wixstatic.com/media/4ad06d_b96b0af87a1449c38a236ca901fe3c1a~mv2.png/v1/fill/w_598,h_586,al_c,q_85,enc_avif,quality_auto/4ad06d_b96b0af87a1449c38a236ca901fe3c1a~mv2.png)
Validation
I had the pleasure of collaborating with an amazing group of UX designers on this project. I hope you enjoy what we’ve created and thank you so much for taking the time to check it out!